Is your pet store buried in search results?

Join our power-packed webinar and learn how to dig your way to the top!

A short breakdown of what you can expect from Pet Engine Marketing at SuperZoo 2024, including founder Matt Aldrich’s educational presentation on Local SEO for Brick and Mortar Pet Businesses!

A short breakdown of what you can expect from Pet Engine Marketing at Global Pet Expo 2024, including founder Matt Aldrich’s two educational presentations on pet store marketing!

A short breakdown of what you can expect from Pet Engine Marketing at SuperZoo 2023, including founder Matt Aldrich’s educational presentation on the importance of your pet business’s Google Business Profile!

Our write-up on our 2021 SuperZoo experience! As a first-time attendee, there were definitely some surprises, pros and cons, and learnings!

Pet Engine Marketing founder Matt Aldrich was interviewed by Finding 10,000 Ways!

The new face of Pet Engine Marketing on Facebook will be our Group page: Marketing Help for Pet Businesses. Read on to learn more!

The world is changing, faster and more suddenly than most of us expected. And beyond the fraught health emergencies that so many of us are going through, many of us in the pet industry are being asked to adapt, change, and roll with the punches, uncertain of what the future looks like. At Pet Engine Marketing, we have been encouraging our clients to do a few things:

We’ve had an article published in Pets+ Magazine! It focuses on helping pet store owners use, track, and improve their Google Business listing insights and metrics.

It’s interesting how marketing needs and trends reflect human desires and growth paths. In our lives, we continue to see an influx of technology, just like the marketing world. We cover some 2020 marketing trends for pet stores, taking the broader, industry-wide marketing trends and focusing them for local, independent, family-owned pet stores.

A report recently came onto our desk based on research done by The Manifest on social media habits by generation. We summarize it and give some of our insights as to what it means for pet stores, and how the data might affect pet store marketing strategies and tactics.

This post is going to be on our thoughts and action items in response to this piece by Pet Business Professor that digs into the spending inside our $78.60bn pet industry. It’s a really great, highly precise, detailed write-up on the numbers and spending broken up by economic and age-based demographics.

In this Insider post we’re going to give a brief review on our impressions of Pet Connections Expo, go over some pros and cons, and try to answer some questions that pet store owners might have regarding this expo, ultimately tackling the main one: is Pet Connections Expo worth attending?

Most of the time Google will update it’s algorithms without warning, news, or notifications of any sort. However, the most recent core updates have come with an announcement from Google on what’s changed. We’re here to take all of that data and drill it down into something manageable when it comes to marketing for pet stores.

We’re really excited about the Campfire Sessions! Join us with a host of other highly qualified and respected speakers for quick doses of intense learning and conversation.

Join us on a free webinar on Tuesday, September 17th to learn about how you can get the absolute most out of your experience at Pet Connections Expo 2019!

We’ll be at Pet Connections Expo in New Jersey this fall and on top of our two Campfire Sessions we’ll be able to sit down one-on-one with pet store owners and dig a bit deeper into their marketing.

We’re excited to offer you as much free actionable advice, ideas, and tips as we can fit into 30 minutes during a free marketing audit at Pet Connections Expo in October!