Don’t miss a day this year when it comes to planning out your events, social media posts, or other content creation with this amazing Ultimate List of 2020 Pet Holidays from our friends at Dox Design!

Use this January 2020 Marketing Calendar to improve your pet store’s marketing strategy and marketing planning. If you ever feel like your planning for marketing or events is rushed or last minute, or you can’t seem to finish everything that needs to be finished in time, then this resource will be helpful for you!

Keeping up with the changes that Facebook continually introduces can be tough. Check out this infographic for all the details of Facebook image sizes and dimensions to ensure that your content and page looks, sounds, and feels the best on Facebook.

A report recently came onto our desk based on research done by The Manifest on social media habits by generation. We summarize it and give some of our insights as to what it means for pet stores, and how the data might affect pet store marketing strategies and tactics.

Instagram is a hugely powerful tool for pet stores, and this infographic on how to set up Instagram for your pet store (or other pet business) can help you get the most ROI from it. Head to the bottom of the post to see our 3 major takeaways for pet businesses when it comes to setting up your business Instagram profile.

If you’re feeling like you’re late to the game when it comes to pet store marketing for the holiday season, don’t stress out too much. There’s still a way for you to make an impact on your sales with these last minute holiday campaigns for pet stores.

It’s fall, and it’s holiday season, and all of your competitors are vying for consumer attention. How do you stand out We’ve got 5 holiday marketing tips for pet stores to help pet store owners make a splash in their customer’s minds this November and December.

Our second talk from Pet Connections Expo: We break down some of the key online metrics to track for your pet store, and we’ll briefly dig into ways that you can improve metrics and get better results when marketing your pet store.

We go over the 3 major types of customer for pet stores and how to go about enhancing customer loyalty for both new and existing customers in this fourth installment!

For those of you that weren’t able to make it to Pet Connections Expo this past year, we’re going to break down one of our popular campfire session topics. This particular topic was focused on 2019 trends for retailers, marketers, and pet store owners, ultimately providing some takeaways and ideas for pet store owners to market their stores in creative ways that will draw the eye and bring in business.

Running a business, big or small, means weighing the ins and outs. Is the juice worth the squeeze? What’s the return on investment? Is the money I put in going to get me the results I want? These are questions all business owners come up against, especially when it comes to marketing. As a pet store owner, how can you effectively promote your pet store and it’s content without breaking the bank?

6 reasons why you need to use a social media management tool for your pet store’s marketing strategy. Let’s dive right in - you’ll notice that most of these reasons fall under a few main tenets: it saves you time, it makes your life easier, and it improves your social media marketing capabilities.

The free plan through Hootsuite is perfect for pet store owners who want to start managing multiple social networks, schedule content, and engage with their audience — all in one place.

Using video is a really good idea - using video to market your pet store in the right way on the right platforms is a great idea. We’ve got best practices to help pet store owners starting out or implementing video marketing.

We go over why you should start using video for your pet store’s marketing, and how to use video on major social media platforms to get the best results for your pet store.

For those of you that haven’t heard of Wistia, it is a free software platform that can help pet store owners create, edit, host, promote, and track high quality professional-looking videos.

Take the quiz and find out how well you’re actually marketing your pet store online. We’ll be able to give you some recommendations based on the results!

It’s true, we’re deep into the “visual revolution.” With hundreds or thousands of social posts flooding your customers every day across every platform, you need visual content to help you pop and stand out from the rest of the noise.

What really makes your visual content, your imagery, and your graphic branding important? Today we’ll get into some nitty gritty data-based (always) trends that will get our point across: the internet and it’s users have shifted from “tell” to “show.”

“Look good, feel good, play good, paid good.” Deion Sanders said that, but it applies to pet stores, and pet store marketing, as well. Whether you like it or not, potential customers are going to judge your pet store before they ever set foot in it via your Instagram feed, your Facebook page, and your website’s appearance.