Marketing Resources for Pet Businesses
Practical tips, SEO insights, how-to guides, and industry updates, built for independent pet retailers, groomers, trainers, boarders, and more.
Whether you're looking to drive foot traffic, get found online, or finally put a plan behind your marketing, you'll find it here.
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Holiday Ideas for Pet Stores
Pet Engine Marketing are going to give you a few holiday ideas for pet stores to run with. Seeing as 94% of pet parents intend to purchase a gift for their fur babies this year, these holiday ideas for pet stores are a great way to capitalize on this time of year.
Enhancing Customer Loyalty for Pet Stores (Part 4)
We go over the 3 major types of customer for pet stores and how to go about enhancing customer loyalty for both new and existing customers in this fourth installment!
Making the Most of your Marketing: 2019 Trends
For those of you that weren’t able to make it to Pet Connections Expo this past year, we’re going to break down one of our popular campfire session topics. This particular topic was focused on 2019 trends for retailers, marketers, and pet store owners, ultimately providing some takeaways and ideas for pet store owners to market their stores in creative ways that will draw the eye and bring in business.
Pet Connections Expo Review
In this Insider post we’re going to give a brief review on our impressions of Pet Connections Expo, go over some pros and cons, and try to answer some questions that pet store owners might have regarding this expo, ultimately tackling the main one: is Pet Connections Expo worth attending?
Enhancing Customer Loyalty for Pet Stores (Part 3)
Our philosophy for pet store clients is to maintain a continual focus on attracting new business, but also maximizing business from current existing customers. To do that, we need to enhance their loyalty to their pet store and continue to build loyalty from customers that are not as far along in the customer journey.
Pet Store Google Updates
Most of the time Google will update it’s algorithms without warning, news, or notifications of any sort. However, the most recent core updates have come with an announcement from Google on what’s changed. We’re here to take all of that data and drill it down into something manageable when it comes to marketing for pet stores.
Chewy Q2 Financial Report: Our Thoughts
Chewy delivered its first earnings report as a public company a week ago and it seems like a mixed bag of results when it comes to those in the pet industry. Let’s go over a few of the numbers and what they may mean in layman’s terms.
Pet Connections Expo: Campfire Sessions
We’re really excited about the Campfire Sessions! Join us with a host of other highly qualified and respected speakers for quick doses of intense learning and conversation.
Enhancing Customer Loyalty for Pet Stores (Part 2)
Our pet store marketing philosophy is about maximizing customer loyalty and getting the most from the customers that already love your pet store, making their experience there better and increasing visit frequency and purchase size.
Digital Coupons for Pet Stores
Shoppers today are driven by the use of coupons, the ability to customize their shopping experience, and the ability to make purchases digitally. Is your pet store marketing strategy recognizing and building on these trends?
Maximize Your Time at Pet Connections Expo
Join us on a free webinar on Tuesday, September 17th to learn about how you can get the absolute most out of your experience at Pet Connections Expo 2019!
Set Up Google Business for Pet Stores (Infographic)
For pet store owners that want to improve their local search results and SEO rankings, Google Business is a critical piece of your pet store marketing plan that helps your store get noticed and get more sales!
SEO Checklist for Pet Stores
If you want your pet store to rise up the rankings in Google, get more organic traffic online, and ultimately result in more foot traffic through the door and more sales at the store, this is worth your time!
Enhancing Customer Loyalty for Pet Stores (Part 1)
Marketing isn’t just your advertising, your signage, or your logo. It’s everything that happens when pet parents encounter your pet store’s brand, from all of your online or offline advertising to the experience they have speaking with your employees in the store. So it’s everything that goes into their interaction with your brand, and these interactions are what enhance customer loyalty.
6 Ways to Get The Most from your Agency
We are all about partnership, and these are our guidelines to building the best partnerships with our pet store clients. We are all about helping, and ensuring that pet stores get the most out of their marketing agencies is part of that!
Customer Satisfaction Surveys for Pet Stores
Since customer service is a huge piece of a pet store’s marketing strategy, the team at Pet Engine will be able to help you with some pet-store specific customer satisfaction survey questions that are sure to give you insight and build your pet store.
Have you signed up?
We’ll be at Pet Connections Expo in New Jersey this fall and on top of our two Campfire Sessions we’ll be able to sit down one-on-one with pet store owners and dig a bit deeper into their marketing.
3 Steps to Improve Email Personalization
Did you know that 90% of consumer say they find email personalization appealing? Or that 80% are more likely to purchase from a business that offers personalized marketing and experiences? Check out these 3 steps to improve your pet store’s email marketing and get more customers, more visits, and more revenue!
Pet Store Events That Drive Sales
Digital marketing is powerful but can only go so far on its own. We’ve found that our ongoing digital marketing efforts will really showcase their results when they are accompanied by local events as a capture point for the digital community.
Pet Store Marketing Mindset & Philosophy: Part 3
Our final piece of the pet store marketing mindset and philosphy miniseries, a look into our brains as modern pet store marketers.